Web Reference: Objective-C is the main programming language used by Apple for the macOS and iOS operating systems and their respective frameworks, Cocoa and Cocoa Touch. It is a general-purpose, object-oriented programming language that adds Smalltalk-style messaging to the C programming language. Actually "new" is not a keyword in Objective-C, but NSObject implements a class method "new" which simply calls "alloc" and "init". Jonathan, that's exactly what prompted my question. They may be functionally equivalent but [ [alloc] init] is clearly the dominant idiom. Language: Objective-C Objective-C Runtime Type Method alloc Returns a new instance of the receiving class.
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